Promo-action is a type of promotional activity in which there is a direct contact with the consumer of goods or services. During this contact, the potential customer receives information about the product, service, terms of promotions and discounts.
The overall goal of promotional activities is always the same - to increase sales. But to achieve this goal can be achieved through the realization of different tasks. Depending on the objectives set, the mechanics of the planned promo-action is chosen.
The overall goal of promotional activities is always the same - to increase sales. But to achieve this goal can be achieved through the realization of different tasks. Depending on the objectives set, the mechanics of the planned promo-action is chosen.